Bahria University Libraries: Recent submissions

  • U.S Foreign Policy towards Pakistan: A Comparative Analysis of Obama and Trump Administration 
    Azka Tanveer, 01-257201-007 (Humanities and Social Sciences (BUIC), 2022)
    George Bush to Barack Obama and then to Donald Trump, all presidents have work for securing the American national interest, hence the goal was same but the approaches were different for its pursuance. The study seeks to ...
  • Donald Trump’s Foreign Policy towards Afghanistan: Case Study of Taliban. 
    Syeda Razia Batool Kazmi, 01-257201-016 (Humanities and Social Sciences (BUIC), 2022)
    During the administration of President Donald Trump, the foreign policy of United States towards Afghanistan has entered into a new phase. As the war on terror in Afghanistan has been a dominant concern of U.S government ...
  • Procurement of Stationary/Papers/Toners/ Cleaning Material for Bahira University Head Office (BUHO) Islamabad for the FY 2022-23 
    Bahria University Main Library Islamabad Campus (Daily Express, 2022-07-06)
  • US Foreign Policy towards Middle East: Case Study of Abraham Accords. 
    Asefa Zareen Khilji, 01-257201-017 (Humanities and Social Sciences (BUIC), 2022)
    The Abraham Accords have been termed as the deal of the century, with President Trump playing the role of the main actor who brought it to reality. These Accords normalize relations between the Arab states with Israel, and ...
  • Rise of American Populism and its Role in Reviving the Jacksonian Tradition in Trump’s Foreign Policy 
    Ali Ammar, 01-257201-001 (Humanities and Social Sciences (BUIC), 2022)
    Donald Trump’s victory in the 2016 Presidential Elections firmly established the fact that populism was the new reality of American politics. This research explores the basic factors driving the populist tide which also ...
  • Sectarianism in Pakistan: A Critical Analysis on the Role of Iran and KSA Rivalry. 
    Saman Jamil, 01-257201-014 (Humanities and Social Sciences (BUIC), 2022)
    Iran and KSA relations remained conflictual and this ideological competition to gain influence over the Middle East resulted in a series of proxy wars which creates tension not particularly in the Middle Eastern region but ...
  • Use Of Effective Marketing Tools For Cricketer’s Brand Identity Formation. 
    Musab Shahbaz, 01-111181-090; Sheryar Khan, 01-111181-114; Uzair Mirza, 01-111181-058 (Business Studies BUIC, 2021)
    Pakistan has an immensely rich cricketing history and culture, with the sport being the most popular in the country. The country currently boasts six regional teams under the current structure at the highest level with ...
  • Using the Right Marketing Tools and Strategies for Promoting the Tourism Industry in Pakistan. 
    Maliha Zahid, 01-111181-046; Noor Nawaz, 01-111181-094; Shehryar Mansoor, 01-111181-113 (Business Studies BUIC, 2021)
    This study aimed to identify the void in the tourism market; multiple reasons and problems are the pivot barriers in boosting the tourism industry of Pakistan. The problems were identified by studying the country's economic ...
  • Digital Marketing Campaign of Cherat Cements. 
    Aroosha Riaz, 01-111181-012; Ali Jan Khan, 01-111181-149 (Business Studies BUIC, 2021)
    Digital Marketing is an important tool for every business in todays world. Without digital marketing no business can be successful , yet traditional marketing is still prevailing in the market but every one has adopted new ...
  • Improving the Brand Image of Pakistan Telecommunication Company Limited (PTCL). 
    Sadaf Zehra, 01-111181-106; Anas Hakeem, 01-111181-009; Muhammad Arsam, 01-111181-070 (Business Studies BUIC, 2021)
    Pakistan Telecommunication Company Limited is the largest telecommunication provider in Pakistan. Since its origin, PTCL has invested a lot in its expansion programmers, particularly copper wire installations. Due to the ...
  • A Case Study on Issues that Are Affecting the Supply Chain Operation of the Textile Industry in Pakistan. 
    Farhan Ali, 01-111181-025; Usman Noor, 01-111181-042 (Business Studies BUIC, 2021)
    The textile industry is a major industry operating in Pakistan that is contributing a major part to the exports being made by the country. This textile industry is producing some of the finest clothes around the globe that ...
  • Inventory Management at Sapphire. 
    Muhammad Ahsan Amin, 01-111181-065; Abbas Ali, 01-111172-128; Ch. Hammad Ali, 01-111181-153 (Business Studies BUIC, 2021)
    The aim of the project is to provide efficient ways to Sapphire Pvt. Ltd to manage their inventory. How we can integrate the amount of product with the database. We will be also adding feature of ‘Forecast’ which will ...
  • Requiring for Supplier Capability Improvement. 
    Muhammad Salman Waheed, 01-111181-082; Mian Zulqarnain Haider, 01-111181-054; Raja Waleed Uz Zaman, 01-111181-098 (Business Studies BUIC, 2021)
    Pakistan has one of the strongest automobiles industries in the world. Brands like Toyota, Honda, Suzuki, Hyundai, KIA, and now particularly MG and many new brands are operating here. Pakistan seems to possess a huge ...
  • Access to Finance for Startups an Insight into the Pakistani Startup Ecosystem. 
    Ziad Arshad Dar, 01-111181-145; Fayez Munawwar Ahmad, 01-111171-027 (Business Studies BUIC, 2021)
    This study gives a general overview of the startup environment in Pakistan. The research is exploratory in nature and uses a descriptive technique to discover trends in the development of Pakistan's entrepreneurial climate ...
  • BUIC Holds 24th Convocation Ceremony 
    Bahria University Main Library Islamabad Campus (The News, The Nation, Daily Dunya & Daily Nai Baat, 2022-06-28)
  • Business Reengineering at King’s Meatech Systems Pvt. Ltd. 
    Amna Faran, 01-111181-008 (Business Studies BUIC, 2021)
    This research paper focuses on the reengineering of the business process for the firm King’s Meatech Pvt. Ltd. The firm chosen in this case taps into the meat processing industry and therefore adds value to its procured ...
  • E-Lugguge 
    Syed Muhammad Hamza, 01-111181-180 (Business Studies BUIC, 2021)
    Bags have consistently been a significant part of movement, regardless of whether it's a satchel, a plastic sack, or even a cowhide pack. Each pack has its own importance and fills a specific need. Since forever ago, ...
  • Acculturation to Western Culture in the Youth of Islamabad. 
    Aiman Nisar, 01-155181-002 (Humanities and Social Sciences (BUIC), 2022)
    This study aims to examine the relation of western culture influencing different aspects of native culture in the youth of Islamabad. This research intends to see how the youth of Islamabad may get influenced by acculturation ...
  • Challenges and Coping Strategies Among Healthcare Workers: A Case Study of COVID-19 Situation in Islamabad 
    Nain Danish, 01-155181-023 (Humanities and Social Sciences (BUIC), 2022)
    This research is a qualitative study which aims to explore the challenges faced by the healthcare workers amid the Covid-19 pandemic and identifying the coping mechanisms healthcare workers utilized for overcoming and ...
  • Factors Impeding Patient-Centred Care: A Perspective of Health Care Professionals of Islamabad 
    Aruba Irfan, 01-155181-008 (Humanities and Social Sciences (BUIC), 2022)
    This research aims to study how Health Care Professionals perceive Patient-Centered Care and to explore the challenges that prevent them from delivering high-quality care to the patients. Through a qualitative exploratory ...