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Impact of Supply Chain Integration on Organizational Performance of Fast Food Restaurants in Islamabad

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dc.contributor.author Asma Dill, 01-120161-004
dc.date.accessioned 2019-12-26T11:43:12Z
dc.date.available 2019-12-26T11:43:12Z
dc.date.issued 2019
dc.identifier.uri http://hdl.handle.net/123456789/9008
dc.description Supervised by Mr. Ahmed Hassan Chattah en_US
dc.description.abstract The aim of this study is to examine the effect of supply chain integration on the organizational performance of the fast food restaurants in Islamabad. The0objective is to analyze the significant impact of internal integration, supplier integration and customer integration on restaurant’s overall performance. The descriptive statistical approach has been used during the quantitative analysis to explore the relationship among variables. The convenient sampling is used for the data collection. A survey was undertaken to gather data using structured questionnaire based on the Likert Scale. Finding of the study revealed that internal integration, supplier integration and customer integration have been significantly and positively related to organizational performance of fast food restaurants. en_US
dc.language.iso en en_US
dc.publisher Bahria University Islamabad Campus en_US
dc.relation.ispartofseries MBA;MFN 8361
dc.subject Management Sciences. en_US
dc.subject Supply Chain Management en_US
dc.title Impact of Supply Chain Integration on Organizational Performance of Fast Food Restaurants in Islamabad en_US
dc.type Thesis en_US


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