Impact of Functional Incorporation of Effective Supply Chain on Competitive Advantage of Business

Abstract

Thisresearch conceptualizes and develops three dimensions of SCM practice (strategic supplier partnership, customer relationship,information sharing) and tests the relationships between Functional incorporation of effective supply chain and competitive advantage. Organizations located in Rawalpindi and Islamabad are targeted for data collection. 5 point Likert Scale questionnaire was developed and Random Sampling technique was used for collecting data. SPSS was used for statistical test and to find result relating to reliability/ validity, correlation and regression. Data for the studywere collected from 229respondents. The results indicate thatstrategic partnership with suppliers, customer relationship management and information sharing are positively related in achieving competitive advantage for the business.