Abstract:
Purpose: The purpose of this research study is to evaluate the role of emotional intelligence with
its four dimensions which are; appraisal for self-emotion, appraisal for other’s emotion, regulation
of emotion and use of emotion on the employee innovative workplace behavior in the news media
industry. Whether there exists any relationship between them.
Methodology & Design: In the following research study descriptive quantitative research method
and research design has been used. Online questionnaire survey form was designed to achieve the
purpose of the present study. As there was huge target population because of that technique of
convenience sampling was used which is non-probabilistic sampling technique. 410 respondents
partaken in this research survey.
Findings: This research study discloses that emotional intelligence does play role in the innovative
workplace behavior of employees, but only its 3 elements showed relationship with the employee
creativity those are, self-emotion appraisal, other’s emotion appraisal and use of emotion,
regulation of emotion had no impact on employee creativity.
Limitations: There are few limitations to the present research study. As the present research is
carried out only in news media industry of Pakistan specifically Karachi and the data has also been
gathered from the news media houses of Karachi, so it limits the responses to one city. Another
limitation to the study was using multi team scale in which limiting the respondents to scale,
whereas each factor could be asked could have been asked individually, but that can be assed in
future studies. These were some limitation to the present research study.
Recommendations: Emotional intelligence can be strengthening through many ways. Firstly, it is
necessary to give trainings and different awareness sessions regarding emotional intelligence as it to increase their emotionalrequires long time trainings, employees should be taught ways
intelligence, so that it helps them in enhancing their creativity in workplace. Finally, more attention
should be paid to the human interaction, and there should be practice of managing conflicts
between various emotions (Goleman, 2003).
