IMPACT OF FIRM PERFORMANCE BY DIGITALLY ENABLED SUPPLY CHAIN INTEGRATION CAPABILITIES

Abstract

Purpose The research aims to the firm performance. evaluate the impacts of digitally enabled supply chain integration on Methodology & Design The research utilizes primary sources of data as survey questionnaire is used and quantitative tests and hypothesis testing have been used to reach at the findings of the research. Findings Hypotheses could not be rejected illustrating an insignificant relationship between the independent and dependent variables. Limitations Two key limitations include small sample size and utilization of primary data only. Recommendations The recommendations of the research are illustrated below. The companies must promote integration of IT and. digitization in supply chain to1. improve the firm performance in the long-t un. be recommended to the companies that they must consider the on the efficiency of supply 2. Secondly, it can impacts of integration if IT and digitization in supply chain chain. 3. Thirdly, the companies supply chain processes performance of the business eventually.