IMPACT OF E-BUSINESS CAPABILITIES ON OPERATIONAL PERFORMANCE: EMPIRICAL STUDY ON TEXTILE INDUSTRY OF PAKISTAN

Abstract

PURPOSE: Examine the importance of e-business technologies on supply chain performance. Examine the importance of information integration and its important link between the e-business technologies and supply chain performance. METHADOLOGY: In this study survey method was adopted to collect the data. Web based questionnaire was used to collect the data from the textile companies easily available on the social sites. Sample size of this study was 226 and sampling technique chosen was convenience sampling. To analyze the results frequencies, regression and correlation was studied. FINDINGS: The purpose of this research was to study the concept of E-Business technologies and its impact on information integration, which in result improve operational performance of the firm. A key finding is that e-Business capacity bolsters client and provider collaboration integration. A moment key finding is that operational execution, which influences the client's impression of the nature of the business association with the firm, can best be enhanced by increasing the creation data integration with clients and providers PRACTICAL IMPLICATION: The outcome of this research is to point out the importance of e-business technologies on supply chain performance