The Impact of positive and negative word of mouth on consumer satisfaction? In the case of chaaye khana

Abstract

Consideration to most OM researchers moved toward supply, chain administration. Here is as yet need to see by what means supply chain network methodologies be connected by inner assembling procedures. Literature demonstrates a few examinations within this field. However profound examination of the impact of enterprise resource planning solutions among those two zones is yet absent. Reason for this examination is to research on an observational premise the connection between two supply chains measurements the coordination of data flow as well as settlement of physical flows, along with three assembling change programs customer relationship management (CRM), enterprise resource planning (ERP) and material management (MM) frameworks.