CHALLENGES AND OPPORTUNITIES PERCEIVED BY ASPIRING YOUNG ENTREPRENEURS OF PAKISTAN

Abstract

Purpose: The purpose of the research is to determine the factors that influence the young peoples’ intention towards entrepreneurship. For finding the positive and negative impact of certain factors on the entrepreneurial intention, six universities of Karachi are selected. The research will conclude the influence of various perceived factors on the entrepreneurial intention of young people. Methodology/sample: The study involved the use of questionnaires filled by final year students of 6 different universities of Karachi, who are aspiring to become future entrepreneurs. For analyzing the data, regression and correlation through SPSS software has been applied. The descriptive data analysis is conducted through the interpretation of responses in general words for the purpose of easy understanding. Findings: The data analysis and the comparative results • presents the clear understanding of the influence of various perceived factors in determining the entrepreneurial intentions of young people and also suggested that the improvements in various factors such as entrepreneurship education, financial support and conducive business environment can, somehow, enhance the intention of young people to select entrepreneurship as a career. Practical Implications: The outcomes of the research might help the upcoming and aspiring future entrepreneurs to determine their entrepreneurial intent through the understanding of various factors that might influence their decision to become entrepreneurs. It will also help the existing entrepreneurs to assess the influence of such factors on their intention, decision-making and effective conduction of business.