Abstract:
This Feasibility Study is done with the aim to gather the first hand knowledge about
the potential investment opportunity in setting up and operating a medium sized floral
decorating business offering standard decorating services to the general public. The
Feasibility Study is designed to provide relevant details (including technical) to
facilitate the investor/ entrepreneur in making the decision by providing various
technological as well as business alternatives. It is aimed at providing the investor/
entrepreneur with general advice and pointers to help in setting up a new floral
decoration business. Some information is also presented for existing floral decorators
that wish to expand and grow their operations further. The document also allows
flexibility to change various project parameters to suit the needs of the investor/
entrepreneur.