THE STUDY ON ASSOCIATION OF EMPLOYEE ENGAGEMENT WITH EMPLOYEE PERFORMANCE IN THE CONTEXT OF PAKISTAN

Abstract

It’s widely said and proven that for an organization the Human Recourses Department manages the work force and align them with the objectives of the organization to move in one direction. But now the emerging concept of high performance and productivity with cost effective methods is a challenge worldwide. An employee can be trained and equipped with tiemendous skills and technology but the motivation and willingness to perform maximum at work is still a challenge for any human resource professionals to bring in. A framework or a method is needed to keep employee engaged and motivated, and not only focus merely on motivation but also increase performance. Therefore a concept of employee engagement and performance is a new focus for researchers and practitioners. Employee engagement is a two-way mutual process between the employee and the organization. Highly motivated employee can exert his energy in his work but without proper performance feedback, employee cannot be a consistent performer. By understanding the relationship between employee engagement and performance, an organization can prepare strategic plans to increase revenue and sustainability. In this research, we have studied the concept of employee engagement and employee performance in the context of organizations in Pakistan and how employee engagement impacts the performance over all in the organization. Thesis introduction with statement of problem along with research methodology is presented in the first two sections. Theories of employee engagement and its benefits are discussed in detail with references in the literature review. The data shows that in Pakistani organization, people are aware of the term employee engagement and performance measurement but its useful implications and its linkage requires attention. The concept of employee engagement is to be introduced and implemented properly for getting productive results. The world is now operating on these concepts and Pakistani organizations need to adopt and adapt as per methodologies that increase organizational efficiency.