Abstract:
In this research, the focus was mainly on the impact of heuristic style of teaching. An effort
has been made to know the real impact of heuristic methods used in teaching. By heuristic
style we mean using different techniques such as case studies, audio-visuals, role-plays,
serious games, activities etc. By using these, students are able to learn the complex theories
and ideas in more simple and easy way. A questionnaire was made to collect data from
students. Sample size of questionnaire was 157 and all the respondents were from Bahria
University Management Science department. The nature of this research is exploratory in
nature. Linear Regression Analysis was used to test the research hypotheses. We came to
conclusion that all the above mentioned techniques are really helpful for learning purposes.
