LIFESTYLE FACTORS AFFECTING WOMEN GROCERY SHOPPING BEHAVIOUR IN KARACHI

dc.contributor.author	VAJIHA IDREES, Reg # 22710
dc.date.accessioned	2017-11-23T06:15:40Z
dc.date.available	2017-11-23T06:15:40Z
dc.date.issued	2015
dc.identifier.uri	http://hdl.handle.net/123456789/5088
dc.description	Supervised By Naveed Siddiqui	en_US
dc.description.abstract	Purpose- Major aim of this study was to evaluate lifestyle factors affecting women grocery shopping behaviour in Karachi, Pakistan. Women’s high levels of participation in labour force have focused on attentions on changing the life styles and consumptions patterns. A set of intervening are reflecting the women attitudes and behaviours that reflecting the on line shopping towards food preparation prompted researcher to conduct this study. Grocery shopping had always been the major interest for women and they were always considered as a purchasing head when it comes to shop for household.	en_US
dc.language.iso	en	en_US
dc.publisher	Bahria University Karachi Campus	en_US
dc.relation.ispartofseries	MBA;545
dc.subject	Online shopping, Trend of dine out, ready-made cook, women employment status and grocery shopping.	en_US
dc.title	LIFESTYLE FACTORS AFFECTING WOMEN GROCERY SHOPPING BEHAVIOUR IN KARACHI	en_US
dc.type	Thesis	en_US