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ONLINE BANKING IN PAKISTAN: CUSTOMER PERSPECTIVE

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dc.contributor.author JAWERIA FARRUKH, Reg # 16624
dc.date.accessioned 2017-11-22T11:34:47Z
dc.date.available 2017-11-22T11:34:47Z
dc.date.issued 2015
dc.identifier.uri http://hdl.handle.net/123456789/5045
dc.description Supervised By Sobia Shujaat en_US
dc.description.abstract The trend of becoming an online customer with the bank is becoming common in Pakistan. Customers are now rushing towards activating online banking facility on their accounts. According to the customers perspective this is a very good initiative and welcomed by all customers it makes the payment system easier for them. The puipose of this study is to examine the impact of online banking according to the customer perspective in Pakistan. The role of online banking is becoming significant in Pakistan and hence its services and customer level satisfaction is yet to be examined. en_US
dc.language.iso en en_US
dc.publisher Bahria University Karachi Campus en_US
dc.relation.ispartofseries MBA;565
dc.subject Online banking, Consumer behavior, Security risk ,Fund transfer, Alternative delivery channels en_US
dc.title ONLINE BANKING IN PAKISTAN: CUSTOMER PERSPECTIVE en_US
dc.type Thesis en_US


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