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IMPACT OF BRAND IMAGE, SERVICE QUALITY AND PRICE ON CUSTOMER SATISFACTION IN TELECOMMUNICATION SECTOR

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dc.contributor.author MINHA) HASSAN, Reg # 32926
dc.date.accessioned 2017-11-22T11:04:16Z
dc.date.available 2017-11-22T11:04:16Z
dc.date.issued 2015
dc.identifier.uri http://hdl.handle.net/123456789/5035
dc.description Supervised By Naveed Siddiqui en_US
dc.description.abstract Aim of Study: The aim of this study is to find out the impact of things that have an impact over customer satisfaction, main points of this research is to identify the impact of brand image on customer satisfaction in telecommunication sector. Second main point is to identify the impact of service quality on customer satisfaction in telecommunication sector and last point is to identify the impact of price on customer satisfaction in telecommunication sector. en_US
dc.language.iso en en_US
dc.publisher Bahria University Karachi Campus en_US
dc.relation.ispartofseries MBA;556
dc.subject Price, service quality, brand image, customer satisfaction, telecom sector. en_US
dc.title IMPACT OF BRAND IMAGE, SERVICE QUALITY AND PRICE ON CUSTOMER SATISFACTION IN TELECOMMUNICATION SECTOR en_US
dc.type Thesis en_US


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