Purpose- The main aim ofthis research is to conduct a study to analyse the impact of strategic goals of training and development on employee Performance at Meezan Bank. Methodology/sample- The study involved use of ...

Purpose: To examine the relationship exists between macroeconomic variables and stock market index and to study the impact of macroeconomic variables on KSE100 index. Methodology/sample: Most of our research work relies ...

PURPOSE; The purpose of this research study is to investigating the impact of liquidityratios on profitability of the selected automobile companies of Pakistan located at Karachi for the time period (2005-2014).The ...

This research paper is concentrate on the impact ofadvertising on the consumer’s buying behaviors through persuasions, celebrity and price change. Celebrity is the one of the majorfocus in this paper. These factor change ...

Purpose- Major aim of this study was to evaluate lifestyle factors affecting women grocery shopping behaviour in Karachi, Pakistan. Women’s high levels of participation in labour force have focused on attentions on ...

Purpose- The main aim of this research is to conduct a study to analyze the impact of training and development on employee Motivation at Gul Ahmed Textile Mills. Methodology/sample- The study involved use of questionnaires ...

Pakistan has turned into the third biggest nation on the planet that is sending out dates to whatever is left of the world and with legitimate consideration and fitting mediations this division can thrive complex. The ...

Purpose: Major aim of this study was to find the influences of brand awareness, perceived quality, and brand loyalty on consumer purchase intention, to find the relationship between perceived quality and brand loyalty ...

Purpose- Major aim of this study was to evaluate the impact of price hike and purchasing power on sugar consumption pattern of individuals in Pakistan. The constant rising prices of food commodities including sugar, and ...

Purpose of the study: To ascertain most preferred recruitment sources for recruiting fresh graduates and their relative effectiveness in terms of recruiting quality applicants Research methodology/sampling: The research ...