Purpose of the study- The core purpose of this study is to find out the factors affecting the choice of entrepreneurs for preferring social media as tool to market their business rather than traditional marketing mediums ...

Purpose- The objective of this research study was to assess the influence of big five personality traits on impulsive and compulsive buying behaviors of consumers. Each individual has its own personality features which ...

Purpose - Major aim of this study was to evaluate the impact of Corporate Governance on a firm’s financial performance, as measured by Return on Asset (ROA). The prevalent belief in the financial world that good corporate ...

Purpose: The study of Food Insecurity in Pakistan was to evaluate the impact on rice. In Pakistan the rice stands for a situation where at one side there is rice available but on the other side the people don’t have ...

Purpose- Major aim of this research was to study the impact of 4 Disciplines of Execution on successful execution of strategies in a private school. Usually more emphasis is laid on making strategies than on their successful ...

Purpose: The purpose of this paper is to investigate the performance appraisal practices in banking sector of Pakistan. Data was collected by standard questionnaire and non random (convenient) sampling from four banks ...

§ ’urpose: Tiie purpose of this study is to investigate the impact of Exchange rate and Foreign Direct nvestment on Gross Domestic Product of Pakistan. Methodology/Design: The design of this study is a correlational and ...

Problem Statement: To analyze the past trend of mergers and acquisitions of banks of Pakistan over the past 15 years. Purpose The main aim of this research study is to analyze the past trend of Mergers and Acquisitions ...

Aim of The study: Behavioral finance is an emerging field of finance which is a combination of finance and psychology. This paper focuses on the behavioral factors that influence the decisions of indiviudal investors ...

Purpose The purpose of the research is to determine the impact of morning shows on brand awareness among housewives. How morning shows have been helping housewives in different ways including awareness of brands, ...