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THE EFFECT OF OCCUPATIONAL STATUS AND PERSONAL VALUES OF WOMEN ON BUYING BEHAVIOR FOR CONVENIENCE FOOD

THE EFFECT OF OCCUPATIONAL STATUS AND PERSONAL VALUES OF WOMEN ON BUYING BEHAVIOR FOR CONVENIENCE FOOD

RABIA IDRIS, Reg # 31379
URI: http://hdl.handle.net/123456789/4970
Date: 2015

Abstract:

Purpose-the aim of this study was to understand the effect of occupational status along with demographic variables and personal values on the buying behaviour for convenience foods.

Description:

Supervised By Miss Jacqueline

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