Thesis/Dissertation Repository Islamabad Campus: Recent submissions

  • Brand Associations & Consumer Perceptions of Value of Products 
    Mir Yildrim Ozgen, 111022-038 (Bahria University Islamabad Campus, 2007)
    The topic for research is II Brand associa tion and consumer perception of value of products". This topic is divided into three categories i.e. soft drinks, toiletries and sports wear. A comparison between different brands ...
  • Psychological Pricing is one Cause of Price Points 
    Samra Ali, 111012-057 (Bahria University Islamabad Campus, 2007)
    INTRODUCTION, LITERATURE REVIEW, METHOD, RESULTS AND DISCUSSION
  • Impulse Buying and its Relation with Unwholesome Food 
    Nadeem Sadiq, 111032-054 (Bahria University Islamabad Campus, 2007)
    Health psychologists have given surprisingly little attention to consumer behavior. This study focuses on the relationship between an impulsive consumer style and unwholesome eating. In a survey, moderate to strong ...
  • High Voluntary Employee Turnover at Muslim Commercial Bank Pakistan (MCB) 
    Rabia Rahman, 01-111032-060; Maimoona Salam, 01-111032-040 (Bahria University Islamabad Campus, 2007)
    Turnover has become the most important problem for organizations in the recent times. Organizations have to incur high costs in hiring and training employees. In order to keep the costs of hiring and training of employees ...
  • Political Risk and its affect on Foreign Direct Investment of Pakistan 
    Sheharyar Khan, 111032-078 (Bahria University Islamabad Campus, 2007)
    The topic of our research attempts to study how Political Risk negatively affects Foreign Direct Investment in Pakistan. As political risk in an unquantifiable factor in itself it has been further divided into four ...
  • Relationship of organizational development techniques with resistance to organizational change: an analysis of the telecom sector of Pakistan 
    Muhammad Akram (Bahria University Islamabad Campus, 2013)
    Organizational change is a constant phenomenon in today’s competitive and dynamic world. Managers are confronted with the challenge of managing change efficiently. Resistance is a natural offspring of change which needs ...
  • Web Community Portal 
    Kamran Khan (Bahria University Islamabad Campus, 2002)
    Portals are a new concept, merging new technologies into a dynamic new information environment. They offer personalized, customizable. filtered, and dynamic information and resources to members, unlike conventional \Vebsites ...
  • Inventory Management System of Kohinoor Textile Mills Ltd. 
    Saadat Ahmed,122012-054 (Bahria University Islamabad Campus, 2002)
  • Advertising and its Ethical Practices in Targeting Children Products 
    Muhammad Waqas (Bahria University Islamabad Campus, 2004)
    This research paper is a par t of our Management course . An endeavor has been made to address the issue , relating to ethics in advertising of local companies as well as multinationals in the end I have given recommendations ...
  • Pakistan a green filed of opportunity for security companies : A case study on GSS (CD) 
    Ahmed Sultan (Bahria University Islamabad Campus, 2013)
    Even though a great deal of studies have been done on promotion of services , we believe that ~ecurity companies in Pakistan have been neglected in the area of market promotion and have a plenty to gain if they are ...
  • Shangrila Resorts Website 
    Rukhsana Jabeen (Bahria University Islamabad Campus, 2001)
    the last few years miracles shown by Internet have made it undoubtedly the best medium for ~nnl3tiC>n transfer. It is not only effective but also cheap and easily accessible. to the "Gallop" survey conducted by "The ...
  • Study of Islamic Banking with Respect to Conventional Banking and its Progress in Pakistan (CD) 
    Imran Ahmed, Aftab Khan Wazir, Haroon Zafif Khan & Waqas Aslam (Bahria University Islamabad Campus, 2008)
    An Islamic bank i s a financial instituti on which i dentifies itself with the spiri t o f Shariah, as l a i d down by the Holy Qur'an and Sunnah. Inte res t is prohibi ted as it leads to injustices and Islam is a gainst ...
  • iSmart (Security & Error Control) 
    Shaheryar Khan Yousafzai (Bahria University Islamabad Campus, 2002)
    Enterprise computing is undergoing another revolution as Jntemet and Web-based technologies dramati cally change and simplify the computing architectures within and between compani es. The question remains however, of ...
  • iSmart (Payment Transaction & Customer Support) 
    Noman Mushtaq Mirza (Bahria University Islamabad Campus, 2002)
    Enterprise computing is undergoing another revolution as Jnternet and Web-based teclmologies dramatically change and simplify the computing architectures within and between companies. The question remains however, of ...
  • Pakistan Railways Resesvation & Ticketing System (Network & Software Development Module) 
    Abrar Ahmad (Bahria University Islamabad Campus, 2001)
    In present era, due to the advent of Information Technology, and due to the massive growth in technology, it has become a key factors for organizations to update their businesses accordingly. Due to the immense interest ...
  • An Investigation to Internal Marketing on Organizational Performance : A Case Mattress Industry of Pakistan 
    Haroon Shafiq, 01-122152-007 (Bahria University Islamabad Campus, 2017)
    The purpose of this study is to explore the effect of internal marketing on employee job satisfaction and its accumulative role in addressing employee job satisfaction on organizational performance. The study has been ...
  • AIPS OnLine Directory 
    Moiz Uddin Ahmed Siddiqui (Bahria University Islamabad Campus, 2001)
    This report describes the design and development of the A lPS Online Directory System. A lPS i.s the abbreviation of American Institute of Pakistan Studies, a bi-national research inst itute that was established in ...
  • Pakistan Railways Reservation & Ticketing System (Web & Network Development Module) 
    Syed Ali Junaid (Bahria University Islamabad Campus, 2001)
    In present era, due to the advent of Information Technology, and due to the massive growth in technology, it has become a key factors for organizations to update their businesses accordingly. Due to the immense interest ...
  • Shopping Mall 
    Mohammad Babar Khan (Bahria University Islamabad Campus, 2001)
    Web based applications are becoming more and more popular with time. A common person is getting familiar with the Web because Internet is becoming the need in everyday life. People are very busy in today's world, so they ...
  • Shopping Mall 
    Safdar Hussain Satti (Bahria University Islamabad Campus, 2001)
    Web based applications are becoming more and more popular with time. A common person is getting familiar with the Web because Internet is becoming the need in everyday life. People are very busy in today's world, so they ...

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