Employee Job Satisfaction & Organizational Loyalty Among Cellular Services Provides of Pakistan

Abstract

The aim is to study and examine human resource management and practices, emphasizing satisfaction and loyalty effects on employees and the factors influencing them to be more productive and satisfied. The study is based upon the key variables like financial incentives, non-financial incentives, participation in decision making, feedback, training and development and their potential impression on an individual’s loyalty and satisfaction level. In order to demonstrate the study, we have selected five of the telecom companies of Pakistan, namely Mobilink, Telenor, Zong, Ufone & Warid. The employees were asked several questions through structured questionnaires, mainly focusing to understand the extent of job satisfaction and resultantly, organizational loyalty among them. The research was conducted on a sample size of 125 and it was revealed that a number of factors, both financial and non-financial, contribute to a great deal in enhancing job satisfaction and organizational loyalty.