Abstract:
This study is foundation of corporate philanthropy in the context of Pakistan. The current
study used top ten firms of the oil and gas sector connected with Pakistan, which tend to be
detailed on Karachi Stock market and used time frame from 2011 to 2014. The dependent
variable is the donation and independent variables of the study are getting size of firm, before
tax earnings, firm size, no of employees, salaries and intensity of advertising. For calculating
the variables the multiple regression model, R2, Durbin Watson test, Mean VIF and t statistics
used as a statistical tool for the study and it was found that R2, Durbin Watson test, and Mean
VIF are showing the significant of the model. It shows that current model is significant and
more accurate results are identified as compared to previous studies. The salaries and wages
of the firms are showing more significance than others variables. The firm size and
advertising intensity is showing the negative results of t-statistics which shows the
insignificant result moreover, the number of employees and profit before tax t-statistics result
is near to one which means that this is moderating significant.
