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dc.contributor.author Syeda Bint-e-Zahra Bukhari, 01-221132-032
dc.date.accessioned 2017-07-19T04:41:04Z
dc.date.available 2017-07-19T04:41:04Z
dc.date.issued 2014
dc.identifier.uri http://hdl.handle.net/123456789/2741
dc.description Supervised by Mr. Kashir Asghar en_US
dc.description.abstract The concept of faith branding has emerged in recent years with the evolution of branding however the applications of faith branding is still needed to be explored. This research is an effort to study the awareness about faith brand and its acceptance especially with respect to Pakistan and Islam. The study tries to explore the perception about faith brand in relation with branding, commercializing, consumers and society as a whole. en_US
dc.language.iso en en_US
dc.publisher Bahria University Islamabad Campus en_US
dc.relation.ispartofseries MBA;MFN 4370
dc.subject Management Sciences en_US
dc.title Branding Faith en_US
dc.type Thesis en_US


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