Abstract:
The reason of this scientific study is to explore new horizons in the potential growth of out sourcing in Pakistan. Against the background of the changes in the fast-paced business environment, the question comes to the fore whether Pakistan is a feasible market and a stable market to invest money in for a foreign perspective. Working in a back office for more than 15 months has really helped in evolving this project. The report covers the procedures and the economic aspects of setting up a call center in Pakistan. An overview of the global BPO industry is also presented.