Comparative Study of the Internet Banking Services Being Provided by the Local and International Banks

Abstract

Problem: Internet banking involves consumers using the Internet to access their bank account and to undertake banking transactions. This technology has been in use in Pakistan too. There are a number of International and local banks offering online banking services. Even though its been quite a while that the banks have been providing people with such services in Pakistan but there has been no detailed study on how the banks are performing and what the level of satisfaction the customers have regarding these services. Objectives: The objective is to find out how the customers perceive the internet baking services provided by their banks and to what capacity are these online facilities being utilized. Method: The survey method of research will be used in the study. Data will be collected through questionnaires and interviews conducted with the sample.