THE IMPACT OF REWARD MANAGEMENT ON EMPLOYEE MORALE IN THE TEXTILE SECTOR OF PAKISTAN

Abstract

Purpose-The current research discusses how the intrinsic and extrinsic rewards affect employee morale and if it affects the overall organizational performance or not in context of Pakistan Textile sector. Methodology/sample- Primary methodology has been used in the current study.The research uses convenience sampling in the study in order to access the participants easily. The total sample for the current study is 250 employees working in the textile sector of Pakistan selected randomly. Findings- Intrinsic rewards affect employee morale in the given sample whereas extrinsic rewards do not affect employee morale in given sample. Practical Implications-In Pakistani textile sector, there are very limited rewards. The employees are not very familiar with extrinsic rewards and thus their opinion or viewpoint is just.