IMPACT OF GSCM ON COMPETITIVE ADVANTAGE OF THE TEXTILE INDUSTRY IN KARACHI

Abstract

The purpose of the study is to investigate impact of GSCM textile industry in Karachi with the mediating effect of Social Performance on textile sector in Karachi. Purpose Methodology & Design on competitive advantage of the and Environmental This is a quantitative and correlational study that analyzes the statistical relationship between independent and dependent variables by collecting data from 388 people from the different Textile companies within Karachi through a survey questionnaire designed on Google Forms and evaluating it in SPSS 24.0 and Smart PLS 4 to achieve desired results. Findings The results indicate the positive and significant mediation of Social Performance and Competitive Advantage of textile industry in Karachi. Limitations The findings of this research are specific to the sample and context utilized. The applicability of these findings to other industries or regions may vary due to unique characteristics and factors. This research employs a quantitative research design, which may have limitations in capturing the complexities and nuances of supply chain management. Recommendations By recognizing the benefits of GSCM Practices for improving business performance, organizations should strive to establish Green Design, Green Manufacturing, Green Procurements, Green Distribution across their supply chain networks.