RELATIONSHIP BETWEEN SUPPLY CHAIN MANAGEMENT AND ORGANIZATIONAL PERFORMANCE OF STEEL MANUFACTURING COMPANIES IN PAKISTAN

Abstract

A supply chain is a system of activities or organizations that are connected with another through the goods and services that they provide in order to transport those goods to the final customer. The objectives include the impact of strategic supplier partnership on the organizational performance among steel manufacturing companies in Pakistan, the impact of knowledge management capability on the organizational performance among steel manufacturing companies in Pakistan, and the impact of cooperation with customers on organizational performance among steel manufacturing companies in Pakistan. In this study, the deductive approach is used and quantitative research method is followed. Moreover, in this study, the primary method is used for data collection and sample size obtained for this study is 300. The data is analysed through graphical and statistical analysis. The results showed that cooperation with customers has no impact on organizational performance, while strategic supplier partnership and knowledge management capability have positive impact on organizational performance. In the future, more sample sizes can be used to create more accuracy in results. Moreover, in the future specifically, MNCs can be targeted to see the SCM one on their overall performance in Pakistan.