The aim of this research is to find out the influence of brand loyalty and brand consciousness on the customer purchase intentions with a major emphasize on two main modern clothing brands of Pakistan, such as J. and ...

Purpose The purpose of this research is to amply highlight and evaluate the relationship between Electronic-Procurement, Procurement Practices adopted by an organization and influence of Electronic-Procurement and Practices ...

As the world has moved ahead with the regional and global strategic alliances the geo- strategic and geo- economic cooperation amongst the countries. The best example of such partnership is that Pakistan China Economic ...

By getting ownership, shareholders are entitled to share the profits of the company in the form of dividends which becomes dividend income for them. In case of dividend announcements, preferred stockholders are always paid ...

Each Organization should have a capital budgeting process in place regardless of whether it is a private entity or a public sector entity. The primary force on the public sector entities is the delivery of public goods and ...

The effectual and constructive utilization of Supply chain effectiveness and SCM practices is gaining increased recognition worldwide because it is a tool that can be used by organizations to attain a sustainable competitive ...

This research was carried out in order to determine how nostalgia-based advertisements impact the lives of consumers, and how these advertisements can be used to influence the purchase decision of consumers, making them ...

This study is focused mainly on identifying the impact of sensory cues (such as sense of taste, sight, smell, touch and hearing) on an individual consumer’s dining experiences. This study has included restaurant industry ...

Advancements in integration of latest information technology that have completely changed the way organization used to conduct their businesses in market and produce different kinds of loaning products and service to meet ...