This thesis aims to understand and evaluate the impact of corporate governance on the capital structure and dividend policy of the non-financial firms listed in Pakistan Stock Exchange for the year period 2010-2015. The ...

Availability of women in higher designations in any organization is less or rare than men all over the globe and same scenario exist in case of Pakistan. Pakistan is country where conventional and old-fashioned culture ...

Sell Your Self (Services) is a platform, which will make use of information technology in the form of web app/mobile app in order to create the money earning opportunities for those needy people who are educated, having ...

The purpose of this study is to examine the role of electronic procurement on the procurement practices and supply chain performance of fast food restaurants in Pakistan. This paper states the accurate relationship among ...

The world of today has become a place where everything is branded and yet there is constant consumption of the same. There is a brand out there for everyone and every consumer has a particular brand that they absolutely ...

Selfie marketing is the up and coming marketing trend on social media worldwide. Many international brands have already embedded it into their social media marketing campaigns due to its rather subtle marketing feel. ...

In this study, the analysis of firm's cash holding and its impact on the profitability has been studied. So, for this purpose the non-financial listed firms in the KSE- 100 Index were chosen. The main Independent variable ...

In a world where an average person spends approximately 9 hours on social media, Marketers have an opportunity to grab and capitalize their profits and to reach out to every individual out there using social media. Purpose: ...

The present research study examined the factors that affect implementation of effective eprocurement in a cement companies based in Islamabad. The study put forward four objectives: to determine the e-procurement implementation ...

In this 21st century, the social media has become a vital part of our lives. People of middle age group and specially teenagers spend most of their time using various social media tools like facebook, youtube, twitter, ...