The out sourcing is considered to be an effective method to increase the performance of the organization but this particular study focuses on the out sourcing of logistics (Independent variable) for the competitive ...

Operational risk which was first found affecting the organizations and their operations in 1990s have always created disturbance for them. Therefore, the risk related to the operations must be reduced and for that purpose ...

During the last decade, we have started to see more women at mid-level management positions in Pakistan, however, the number of women holding leadership positions in public or private sector remains insignificant when ...

Since its evolution, the concept of marketing has always been a hot trending topic to discuss. Where many organizations, based on their effective marketing programs have persuaded their success and touched the sky, many ...

Purpose: Despite the fact that there is a lot of research has been done to evaluate the corporate governance effect on performance of the firm in Pakistan, Banking sector is far behind of this evaluation. The objective ...

All companies have special challenges to increase the productivity of a company, where and in what setting action. The major cause for the research to decide the place and relation with the efficient supply- chain effects ...

This research is carried to analyze the power of word of mouth on consumer behavior in the perspective of the telecom industry of Pakistan. For this study, five mobile telecom companies were chosen, these are Ufone, Telenor, ...

The research paper examine the impact of market penetration on market share in which researcher see the impact of the penetration activities on perception of the consumer about the product when market penetration strategy ...

This research paper is about a growing brand that targets to expand in a mature market. My research consists of analysis of past research studies about marketing strategies and interviews of learned people in the fashion ...

This is a case study on Metro cash & carry Pakistan Limited’s managing its risks in the fresh food Supply Chain– as a holistic chain in Pakistan’s prospective. In the contemporary business world managing and mitigating ...