MBA (BUIC): Recent submissions

  • Driving Growth of Broadband In Pakistan 
    Asima Mumtaz, O1-122072-024; Madiha Ehsan, 01-122072-063; Muhammad Zubair, 01-122072-095; Umair Mumtaz Butt, 01-122072-151 (Bahria University Islamabad Campus, 2010)
    Despite the huge amounts of investment by companies with multinational experiences and profiles, the broadband industry has been stagnant in terms of demand and hence, growth. Although, the first milestone set by PTA in ...
  • Marketing Strategy for Askari Investment Management Limited to Attract Retail Investors 
    Abrar Ur Rehman Awan, 01-221082-001; Ehsan Ansari, 01-221082-008; Shaheer Ahmed, 01-221082-064 (Bahria University Islamabad Campus, 2010)
    Askari Investment Management has so far been focusing on institutional investors who initially were the best catch for the company as large amounts of capital can be added without much of a hassle. Though, after two and a ...
  • Investment in Stock Portfolio Increases the Returns 
    Abdullah hasnain Raja, 01-221091-072 (Bahria University Islamabad Campus, 2010)
    In this research quantitative work is done for an investor who has little knowledge of stocks and wants to increase his returns through investing in stock market. Any investor at any part of the planet earth he may be, ...
  • Employee Job Satisfaction & Organizational Loyalty Among Cellular Services Provides of Pakistan 
    Huma Bajwa, 01-122072-05; Ayesha Aslam, 052, 01-122072-030,; Anjum Naz, 01-122072-017; Zoya Saeed, 01-122072-173 (Bahria University Islamabad Campus, 2009)
    The aim is to study and examine human resource management and practices, emphasizing satisfaction and loyalty effects on employees and the factors influencing them to be more productive and satisfied. The study is based ...
  • HR Practices in Project Management 
    Waqas Ahmed Bangish, 01-222071-098; Muhammad Usman Javaid, 01-222071-057; Farhan Qamqr, 01-222071-107 (Bahria University Islamabad Campus, 2009)
    As part of a wider study into human resource management (HRM) practices in project-oriented organizations, we investigated the issue of employee well-being and the management system as a whole. Project-oriented organizations ...
  • mpact of Leading Textiles sector on Pakistan Economy by Analyszing Their financial Capability (GulAhmed & Kohinoor Textile Mills) 
    Faizan Ahmed, 01-222071-023; Hasan Jalil, 01-22271-026 (Bahria University Islamabad Campus, 2010)
    The story of textiles in the subcontinent is the story of Gul Ahmed. The group began trading in textiles in the early 1900’s. With all its know-how and experience, the group decided to enter the field of manufacturing and ...
  • Training and development Practices at PSO and Caltex 
    Mehran Khan, 01-122062-062; Muhammad Usman, 01-122062-085; Muhammad Asad Khan, 01-122062-070 (Bahria University Islamabad Campus, 2009)
    Increase in global operations of the organization, economic recessions and rapid technological innovation has increased the number of white collared professionals and forced the organizations to develop an integrated ...
  • NADRA Technologies Limited: A Case Study of NADRA 
    Naveed Iqbal Ahmed, 01-120051-021 (Bahria University Islamabad Campus, 2010)
    The main aim of the research is to give a contrast of the growing and changing Information Technology trends in Pakistani market and how NADRA being a dynamic organization is coping with these growing trends. The main focus ...
  • Role of Brand Equity in Wealth Maximization of Oil and Gas Companies in Islamabad and Rawalpindi 
    Ali Arslan Zaki, 01-122071-105; Atif Shafique, 01-122071-014; Ghufran Nawaz, 01-122071-028; Kamran Hamid, 01-122071-038 (Bahria University Islamabad Campus, 2010)
    This study is the combination of quantitative and qualitative research conducted on Oil and Gas companies in Islamabad and Rawalpindi. This study revolves around three components of brand equity; brand awareness, brand ...
  • Impact of Working Capital Management on Profitability in Engineering Sector;An Appraisal of Listed Pakistani Firms 
    Kashan Awan, 01-221091-019 (Bahria University Islamabad Campus, 2010)
    Abstract: Engineering industry forms the base for the development of the nations. In fact, it is a symbol of self-reliance and crucial industry for a long-term economic development of the country. Pakistan’s engineering ...
  • Comparison of male and female perception about the preference of International brands 
    Muhammad Umer Riaz, 01-122072-094 (Bahria University Islamabad Campus, 2009)
    This study was aimed at determining the difference between the male and female preference of international brands instead of national or local brands. Consumer evaluates products based on information cues, which are intrinsic ...
  • Impact of tax reforms 2001 on the Efficiency of CBR 
    Talha Khursheed, 01-220042-022; Rumman Arshad Dar, 01-220042-018 (Bahria University Islamabad Campus, 2007)
    In November 2001, the President of Pakistan approved the salient features of CBR's Reform Programme for Tax Administration. The main objective of the reform programme is to build a modern tax system and an effective tax ...
  • Portfolic Diversification for Latif Group of Industries 
    Sadia Akhtar, 01-122081-091; Kahkashan Jabeen, 01-221082-094; Hassan Hasan, 01-222072-009; Adeel Younis, 01-122081-004 (Bahria University Islamabad Campus, 2010)
    The research aims to identify the possible diversification opportunities for Latif group of Industries. The research was carried out in two phases. Which include analysis of market size, potential and segmentation of bottled ...
  • The Effect of Emotiobnal labor and Emotional Exhaustion on the stress level and job satisfaction of employees 
    Rabia Ahmed, 01-122062-099; Nabeel Najam, 01-122062-089; Raafae Rashid, 01-122062-098 (Bahria University Islamabad Campus, 2010)
    The spirit of the IT and industry is not only “getting a job done,” but also involves getting the job done with the right attitude, with the right degree of sincerity, accuracy, competitiveness and with the right amount ...
  • Behavioral Manifestations of Boss's Insecurities and their Impact on Employee's Psychological Contract: A case study of Banks in Islamabad and Rawalpindi 
    Muhammad Abid Khan, 01-221091-025; Muhammad Ubaid, 01-122081-074; Mariam Sharif, 01-1221091-024; Hira Shareef, 01-122081-035 (Bahria University Islamabad Campus, 2010)
    Leadership is a function of three broad variables: leader’s characteristics, the impact on the followers and the characteristics of the situation involving the leader and the followers. Leader’s effectiveness depends on ...
  • Effects of Demand Amplification in Supply Chain Management 
    Arslan Akbar, 01-222071-073 (Bahria University Islamabad Campus, 2010)
    Supply Chain Management has become part and parcel of every successful organization. However, with its importance in today’s market, we also need to understand the implications and problems attached with it. One of the ...
  • Energy Deficit and Policy Options for Alternatives for Pakistan 
    Commander Abdul Ghaffar PN, 01-299062-001 (Bahria University Islamabad Campus, 2010)
    Pakistan is an energy deficient country. The existing infrastructure is unable to meet domestic as well as industrial demand and the gap between supply and demand is ever increasing. The increased demand of energy owing ...
  • Assessment of Brand Activation Campaigns of UFone 
    Fatima Arshad Choudhry, 01-221082-081,; Musa Rafique Ghunch, 01-221082-103 (Bahria University Islamabad Campus, 2010)
    Below the line promotion has only recently gotten the response that it truly deserves. With traditional channels of promotions and customers contact being crowded out in Pakistan, the search is on for more customer centric ...
  • Job Analysis/Design Dilemma at Vetec Labs 
    Alizeh Azhar, 01-221092-093; Fahd Gauhar, 01-221092-020; Haroon Rashid, 01-221092-073 (Bahria University Islamabad Campus, 2010)
    Poultry is one of the largest sectors of the domestic economy. Similarly a lot of periphery businesses are associated with it. Pharmaceutical industry is also one of the closest affiliate to this sector. Like many Pakistani ...
  • Recommended Innovative Retail Practices for Pakistan 
    Maham Hussain, 01-122081-049; Samyah Bintee Noor, 01-120082-065; Waqar Khalid, 01-122081-114 (Bahria University Islamabad Campus, 2010)
    Innovation is generally anticipated as the major opportunity towards value creation beyond price in the retail sector. Innovation is a main tool for adding value in retail sector. Particularly, in services arena innovation ...

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