Existence on Digital Platforms, i.e., Website and Social media, become essential to survive in a competitive Business environment for every person doing business. The business through this digitalization not only saves ...

The purpose of the study was to test the basic instincts of humanly perception through the sensory aid. With the help of 5 major senses, and its perception, the study concludes how this helps in making decisions and effects ...

Telecommunications is undoubtedly an important tool not only for business but for all domainsin present era. It enables businesses to effectively communicate with customers and deliver highcustomer support standards. Mobile ...

This study is conducted to identify the impact of green human resource management practices on employee performance in private organizations of Pakistan. This study has represented human resource management practices with ...

This research study is carried out with a purpose to explore the relationship between stock market development and economic growth in Pakistan with the role of exchange rate and FDI as moderators. Despite the significance, ...

This study is focused mainly on identifying the impact of procurement practices and logistics system on supply chain performance. This study has selected NGOs of Pakistan and targeted the officials of NGOs to collect the ...

Thisresearch conceptualizes and develops three dimensions of SCM practice (strategic supplier partnership, customer relationship,information sharing) and tests the relationships between Functional incorporation of effective ...

This study is focused on identifying the impact of inbound logistics on supplier-customer relationship with moderating role of trust in automobile industry of twin cities of Pakistan. This study has selected automobile ...

The main objective of his study was to check the influence of social media marketing practices on consumer preferences. The platforms of micro blogging and online communities were the main object in terms of social media ...

This paper is based on viable and effective marketing plan to launch a new service named as “SAMAN” under the auspices(support) of Careem. The idea has been shared with a few personnel (staff) of Careem, who appreciated ...