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Browsing MBA (BUIC) by Author "Quddsiya Noor, 01-120131-039"
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Quddsiya Noor, 01-120131-039
(Bahria University Islamabad Campus, 2016)
Objectives of the Study:
The main objective of this thesis was to understand the concept of the consumer tribes and consumer behavior towards these communities. Main reason is that why people are engaging themselves in ...