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Browsing MBA (BUIC) by Author "Kanwal Javed, 01-221152-026"
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Kanwal Javed, 01-221152-026
(Bahria University Islamabad Campus, 2016)
Problem: Due to the shortage of competent and committed individuals, companies are striving hard to
attract and retain resources compatible with their culture. Employer Brand Communication which is
widely used internationally ...