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Browsing MBA (BUIC) by Author "Gulmina Shaukat, 01-221122-013"
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Gulmina Shaukat, 01-221122-013
(Bahria University Islamabad Campus, 2013)
This thesis provides the understanding of servicescape and how it has become a necessity
in today’s world. With the changing environment; a lot of concepts are changing. Unlike
the previous days; customers don’t just ...