Browsing MBA (BUIC) by Title

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Browsing MBA (BUIC) by Title

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  • Haris Zumair, 01-120142-016; Sheharyar Khalid, 01-120142-031 (Bahria University Islamabad Campus, 2017)
    We as a team observe that, pharmaceutical industry of Pakistan is currently the most potential market of Pakistan, especially its retailing side, but we find a gap in this industry specifically in Pakistan that is the ...
  • Amna Hasan, 01-221111-045 (Bahria University Islamabad Campus, 2013)
    Viral marketing can be termed as generating and uploading some form of content with the purpose of brand building (Ho & Dempsey, 2010). It is similar to conventional word of mouth but by utilizing internet as the main ...
  • Umair Khan Jadoon, 01-221162-083 (Bahria University Islamabad Campus, 2017)
    This study aims to explore the awareness and willingness of Muslim toward Islamic Banking in Pakistan. Subsequent to financial crises during the past few decades, Islamic banking has attained global acceptance and has ...
  • Abdul Rehman; Arif Bashir; Furqan Saeed; Jasim Hussain (Bahria University Islamabad Campus, 2011)
    The rapid advancement in technology, specially the Internet, has significantly changed the economic and social landscapes and every aspect of our daily lives. The Internet has facilitated on-line trading in the securities ...
  • Sheraz Khan, 01-221172-031 (Bahria University Islamabad Campus, 2018)
    Purpose: The aim of this study is to find out the level of awareness and perception of Pakistani people towards Islamic banking and their reluctance towards its adoption. Pakistan is an Islamic state with great potential ...
  • Rehan M. Khan, 120032-024 (Bahria University Islamabad Campus, 2007)
    The beat of small and medium enterprises (SME’s) in most markets around the world is substantial. SME’s are the most historic foundation of employment, in the market economies, and the most imperative cause of output and ...
  • Fawad Ashraf, 299041-015 (Bahria University Islamabad Campus, 2006)
    In an extension of the study on banking sector reforms in Pakistan, this secondary data-based research describes and analyzes the unfinished agenda and the future prospects of commercial banks in Pakistan. Pakistan has ...
  • Jawad Ali Abbasi, 01-120102-043; Muhammad Nawaz, 01-120102-038 (Bahria University Islamabad Campus, 2014)
    This research purports to study the factors which influence bank credit supply to SME’s. It endeavours to find out what factors influence the lending decision of MCB, which factors may lead to rejection of loan, so ...
  • Sheraz Ali, 01-220102-046 (Bahria University Islamabad Campus, 2014)
    The study is to determine the main barriers affecting the tourism industry of Gilgit Baltistan. Though, there are many barriers of different nature like economical, social and political barriers. But the most highlighted ...
  • Sarah Cheema, 01-221102-064,; Uzair Aizaz Ghauri, 01-221102-052 (Bahria University Islamabad Campus, 2013)
    Branchless banking is the new hype in financial services which are provided to the consumer in the Pakistani market. These services are initiated to cater the needs of the population not able to avail the facilities ...
  • Humayun Aijaz (Bahria University Islamabad Campus, 2010)
    E-commerce has flourished in the developed world and is playing a significant role in daily lives of the people and national economies. The developing nations are far behind in this regard even though their governments ...
  • Ayesha Waqar, 01-121052-007 (Bahria University Islamabad Campus, 2007)
    The case study based research work intends to study the barriers faced by women in their career progression. Careers, for women in Pakistan reflect the complex interplay of many factors, which fall into various basic ...
  • Khalid Iqbal, 01-221091-021; Fahad Abbas, 01-221091-008 (Bahria University Islamabad Campus, 2010)
    This research project examines the problem regarding interest rate specifically KIBOR prevailing in Karachi Stock Exchange, through examining the not familiar affect of KIBOR on KSE 100 index. This study is first of its ...
  • Hameed Ullah, 01-120142-014 (Bahria University Islamabad Campus, 2017)
    The determination of this study is to analyse the relationship between the behavioral biases and investment decision. Additionally, the study also examines the interaction effect of financial literacy on the relationship ...
  • Bilal Niaz, Bilal Niaz,; Zeeshan Azam; Muhammad Mehdi. (Bahria University Islamabad Campus, 2010)
    Consumer behavior has always been the heart of organization’s strategy and interest. The concept of value added services is not new to service industry. For cellular services providers, the importance increase manifold as ...
  • Maria Khan, 01-120142-020 (Bahria University Islamabad Campus, 2017)
    Investment decision of an individual investor is always influenced by the traditional finance or by the modern finance. In traditional finance, while making an investment decision the investor totally depends upon in ...
  • Muhammad Tahir, 01-122142-039 (Bahria University Islamabad Campus, 2016)
    Although finance has been studied for thousands years, behavioral finance which considers the human behaviors in finance is a quite new area. Behavioral finance theories, which are based on the psychology, attempt to ...
  • Sobia Shafiq, 01-120092-056; Tahleel Mumtaz, 01-120092-058; Taimoor Asghar, 01-120092-059 (Bahria University Islamabad Campus, 2012)
    Behavioral Finance is a relatively new field for study and the researchers overall are working on this topic to get to know what are those variables that affect the investing decisions of the investors but specifically in ...
  • Muhammad Abid Khan, 01-221091-025; Muhammad Ubaid, 01-122081-074; Mariam Sharif, 01-1221091-024; Hira Shareef, 01-122081-035 (Bahria University Islamabad Campus, 2010)
    Leadership is a function of three broad variables: leader’s characteristics, the impact on the followers and the characteristics of the situation involving the leader and the followers. Leader’s effectiveness depends on ...
  • Syeda Rubab Zainab; Agha Tehreem Ahsan (Bahria University Islamabad Campus, 2010)
    The research focuses on benchmarking menu against k&N’s to increase consumer preference in terms of perceived quality. This research has been carried out in the twin cities, Rawalpindi and Islamabad, Pakistan. The aim of ...

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