The executive summary outlines the project's essential findings and proposed actions aimed at improving the pricing strategy and standard operating procedure of Clary Business Machines. The primary objectives of this project ...

The primary objective of this study is to assess the impact of digital marketing tools on enhancing the performance of real estate businesses, with a focus on website solutions, social media marketing, and email marketing. ...

This study aimed to investigate the impact of consumption experience on customer engagement mediated by brand love and consumer involvement and value consciousness acting as moderators. Present research has used consumption ...

The concept of green market has become increasingly popular. The increasing environmental awareness among consumers in recent years has led to a widespread adoption of green consumption practices. Today’s customers perceive ...

Purpose – In recent years short videos has emerged as a new marketing tool which have played phenomenal part in increasing customer awareness and inspiration. Therefore, it is important for marketers to understand the ...

The core aim of the paper is to find out the correlation between corporate tax avoidance (CTA) and the Cost of debt (COD). Furthermore, its aim is to determine if institutional ownership plays the role of moderating Variable ...

Digital and real-time financial management have a profound impact on the internal financial performance and decision-making processes of small and medium-sized enterprises (SMEs). In the highly competitive business landscape, ...

Pakistan has been struggling with large amounts of public debt similar to many other developing nations, which has serious results for its stability and economic progress. In order to maintain sustainability and reduce ...

Political instability can have a significant impact on the performance of firms operating in the manufacturing sector. This study aims to examine the influence of political instability on firm performance in manufacturing ...

The development in communication technology and information in South Asia over the past 2 decades is paving the way for how business is being done in this zone. The banking business is not immune to this remarkable ...