Department of Business Studies (BUIC): Recent submissions

  • Naveed Iqbal Ahmed, 01-120051-021 (Bahria University Islamabad Campus, 2010)
    The main aim of the research is to give a contrast of the growing and changing Information Technology trends in Pakistani market and how NADRA being a dynamic organization is coping with these growing trends. The main focus ...
  • Ali Arslan Zaki, 01-122071-105; Atif Shafique, 01-122071-014; Ghufran Nawaz, 01-122071-028; Kamran Hamid, 01-122071-038 (Bahria University Islamabad Campus, 2010)
    This study is the combination of quantitative and qualitative research conducted on Oil and Gas companies in Islamabad and Rawalpindi. This study revolves around three components of brand equity; brand awareness, brand ...
  • Kashan Awan, 01-221091-019 (Bahria University Islamabad Campus, 2010)
    Abstract: Engineering industry forms the base for the development of the nations. In fact, it is a symbol of self-reliance and crucial industry for a long-term economic development of the country. Pakistan’s engineering ...
  • Muhammad Umer Riaz, 01-122072-094 (Bahria University Islamabad Campus, 2009)
    This study was aimed at determining the difference between the male and female preference of international brands instead of national or local brands. Consumer evaluates products based on information cues, which are intrinsic ...
  • Talha Khursheed, 01-220042-022; Rumman Arshad Dar, 01-220042-018 (Bahria University Islamabad Campus, 2007)
    In November 2001, the President of Pakistan approved the salient features of CBR's Reform Programme for Tax Administration. The main objective of the reform programme is to build a modern tax system and an effective tax ...
  • Sadia Akhtar, 01-122081-091; Kahkashan Jabeen, 01-221082-094; Hassan Hasan, 01-222072-009; Adeel Younis, 01-122081-004 (Bahria University Islamabad Campus, 2010)
    The research aims to identify the possible diversification opportunities for Latif group of Industries. The research was carried out in two phases. Which include analysis of market size, potential and segmentation of bottled ...
  • Rabia Ahmed, 01-122062-099; Nabeel Najam, 01-122062-089; Raafae Rashid, 01-122062-098 (Bahria University Islamabad Campus, 2010)
    The spirit of the IT and industry is not only “getting a job done,” but also involves getting the job done with the right attitude, with the right degree of sincerity, accuracy, competitiveness and with the right amount ...
  • Muhammad Abid Khan, 01-221091-025; Muhammad Ubaid, 01-122081-074; Mariam Sharif, 01-1221091-024; Hira Shareef, 01-122081-035 (Bahria University Islamabad Campus, 2010)
    Leadership is a function of three broad variables: leader’s characteristics, the impact on the followers and the characteristics of the situation involving the leader and the followers. Leader’s effectiveness depends on ...
  • Arslan Akbar, 01-222071-073 (Bahria University Islamabad Campus, 2010)
    Supply Chain Management has become part and parcel of every successful organization. However, with its importance in today’s market, we also need to understand the implications and problems attached with it. One of the ...
  • Commander Abdul Ghaffar PN, 01-299062-001 (Bahria University Islamabad Campus, 2010)
    Pakistan is an energy deficient country. The existing infrastructure is unable to meet domestic as well as industrial demand and the gap between supply and demand is ever increasing. The increased demand of energy owing ...
  • Fatima Arshad Choudhry, 01-221082-081,; Musa Rafique Ghunch, 01-221082-103 (Bahria University Islamabad Campus, 2010)
    Below the line promotion has only recently gotten the response that it truly deserves. With traditional channels of promotions and customers contact being crowded out in Pakistan, the search is on for more customer centric ...
  • Alizeh Azhar, 01-221092-093; Fahd Gauhar, 01-221092-020; Haroon Rashid, 01-221092-073 (Bahria University Islamabad Campus, 2010)
    Poultry is one of the largest sectors of the domestic economy. Similarly a lot of periphery businesses are associated with it. Pharmaceutical industry is also one of the closest affiliate to this sector. Like many Pakistani ...
  • Maham Hussain, 01-122081-049; Samyah Bintee Noor, 01-120082-065; Waqar Khalid, 01-122081-114 (Bahria University Islamabad Campus, 2010)
    Innovation is generally anticipated as the major opportunity towards value creation beyond price in the retail sector. Innovation is a main tool for adding value in retail sector. Particularly, in services arena innovation ...
  • Mahr Asif Hayat, 01-221082-089 (Bahria University Islamabad Campus, 2010)
    Pakistan is a front ally of war on terror and is playing a substantial role in controlling terror attacks all over the world. Due to this unintended war, allocation of developmental funds with in the country has been ...
  • Usman Zaheer, 01-222071-068; Yasin Zia, 01-222071-059,; Ahsan Liaqat, 01-222071-009; Shahrukh Munir, 01-222071-077 (Bahria University Islamabad Campus, 2010)
    Our project is based on the Human Resource Practices studied in our course of MBA and the practical experience on HRD to thrash out the training practices followed at MCB. Our project is divided in two phases. In the first ...
  • Taimoor Naveed Khan, 01-122072-145; Sarah Basit Khan, 01-122072-125; Shuaib Ahmed, 01-122072-133 (Bahria University Islamabad Campus, 2010)
    In the year 2008, many of the US banks failed and thus this made other banks to fail as well. Because of this, the financial market and the economy collapsed and it forced the local government to intervene. In this year ...
  • Muhammad Ishtiaq Khan, 01-122071-062 (Bahria University Islamabad Campus, 2010)
    The main purpose of this study was to see” The impact of workplace motivation in educational sector organization Peshawar University, Malakand University and Government Degree college Thana”. This study in an assessment ...
  • Haseeb Mahmood Khan, 01-122062-039; Bilal Ahmed Khan, 01-122062-025 (Bahria University Islamabad Campus, 2010)
    The core purpose of this project is to find out the basic use of the product. The main objective of this product is to make available the best tracking, convoy supervision and quality management expertise, on highway, on ...
  • Muhammad Ovais Arshad, 01-122072-087; Tassadaq Massadaq, V (Bahria University Islamabad Campus, 2010)
    It is evident from a number of studies that employees’ satisfaction and productivity is correlated. In the extension of this study, the present research is primarily for analyzing the importance of different facets of job ...
  • Abdul Rahman Khan, 01-222062-004; Adeel Ur Rehman, 01-222071-003 (Bahria University Islamabad Campus, 2010)
    This report provides the knowledge and tools for analyzing the economics of the insurance companies and for assessing it through financial statement data. It emphasizes on the comparison of the five year data of the general ...

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