Department of Business Studies (BUIC): Recent submissions

  • Involvement of Cliental & Banks in Money Laundering in Pakistan 
    Asad Mahmud Khan, 222021-005 (Bahria University Islamabad Campus, 2005)
    This study analyzes and explains the current status of money laundering faced by the whole world and with a special perspective of Pakistan. It analyzes that how and why the money launderers need the banking system to ...
  • Comparative Study and Ratio Analysis of United Bank Limited and Muslim Commercial Bank Limited 
    Aftab Ahmad, 01-122072-007; Raheel Ahmed, 01-122072-109; Zain Ahmad Farooqi, 01-122072-168; Zahid ur Rehman, 01-122072-166 (Bahria University Islamabad Campus, 2009)
    Choice of the celebrity, hence, is of utmost importance and is usually done based on many different parameters - appeal, looks, popularity or even just a fantasy figure to endorse a brand.
  • Employee's Planning & Management in Banking Industry An Organizational Perspective 
    Muhammad Atif, 01-121062-043 (Bahria University Islamabad Campus, 2007)
    Career Planning and Management (CPM) has appeared to be one of the fastest developing areas within the broad field of Human Resource Management (HRM). Couple of years ago the term HRM was unknown to the organizations now ...
  • Impact of Celebrity Endorsement on University Student's choice of buying Mobile Network (in case of Telenor & Mobilink) 
    Suhaib Hussain Baluch, 01-122072-135; Zahra Shahid, 01-122072-167; Rabia Bushra Malik, 01-122072-107; Zainab Butt, 01-122072-170 (Bahria University Islamabad Campus, 2009)
    Today, the modern marketing strategy of most business firms relies heavily on advertising to promote their products to their target markets. The major goal of today's advertising strategy is the influencing of customers, ...
  • Decision Consideration of Upper Middle Class Housewives in Impulse Buying 
    Talha Rehman Piracha, 01-221082-073 (Bahria University Islamabad Campus, 2009)
    The area of focus in this particular project is Consumer Behavior with respect to impulse buying. With the growing competition in marketing and selling activities it is very much desired that all the key purchase patterns ...
  • Impact of SME Bank on the Progress of Women Enterpreneures in Pakistan and Suggestions for Iprovement 
    Asad Ejaz Malik, 01-122061-007; Naveed Mahmood, 01-122061-033 (Bahria University Islamabad Campus, 2008)
    Considering the economic downturn in Pakistan, there is a vital need to empower women economically and to bring income generating opportunities to enable them to survive, prosper and provide support for their families. For ...
  • Occupational Safety and Health A Study of Wapda and Nokia 
    Rabeeya Parvez, 01-120022-022 (Bahria University Islamabad Campus, 2007)
    This study analyzes Occupational Safety and Health (OS&H) systems in the public sector organization Water and Power Development Authority, (WAPDA) and the private Sector, multinational organization Nokia Networks. It ...
  • Selection Tools and Organizational Success in National Database & Registration Authority (NADRA) 
    Zainab Afzal, 01-221082-078 (Bahria University Islamabad Campus, 2009)
    The study based on Selection tools and Organizational Success in National Database & Registration Authority (NADRA) determined the effectiveness and proper usage of the selection tools which can lead to success. Selecting ...
  • Impact of Foreign Direct Investment on Economic Growth of Pakistan (1980-2008) 
    Adnan Hameed, 01-122072-006; Waqar Ahmad, 01-122072-160 (Bahria University Islamabad Campus, 2010)
    It has been increasingly recognized that growing foreign direct investment (FDI) inflows can contribute to economic development and promise a variety of potential benefits to poor country recipients. Due to potential role ...
  • Effect of Compensation on Retention at Save the Children, US 
    Meher Imtiaz, 01-121062-038; Zahra Khan, 01-121062-081; Mariam Khan, 01-121062-036; Sidra Wahid, 01-121062-086 (Bahria University Islamabad Campus, 2007)
    Organizational retention is usually a common problem prevailing in most growing companies today. The reason being the inability of the firms to cope with the competitive market dynamics. Save the Children started working ...
  • Tourism Industry of Pakistan 
    Wajeeha Ashraf, 01-120042-058; Faheem Khan, 01-122051-001 (Bahria University Islamabad Campus, 2007)
    From an idea in the mind of Thoma cook to being the world's second largest man power employment industry, tourism has been one the most important sector of Pakistan's economy in term of it's contribution , so for that we ...
  • Internet Banking in Pakistan: Client's Perception & Major Issues 
    Fahad Younas, 01-222071-021; Fahad Rasool, 01-22071-046 (Bahria University Islamabad Campus, 2010)
    In the world of banking, the development in information technology has an enormous effect on development of more flexible payment methods and more-user friendly banking services. Electronic banking services are new, and ...
  • Impact of Internet Usage on Activities of Females Belonging to Different Occupations Aging Between 18-25 
    Wajeeha Rehman, 01-120042-057 (Bahria University Islamabad Campus, 2007)
    The Internet will remain a positive force in our society to the extent that people use this new technology in responsible ways. The present study is conducted to find the impact of Internet on the activities of female ...
  • Financial Analysis of Askari Bank for the period 2002-2006 
    Syed Muhammad Ali, 01-222071-085; Nadeem Ahmed, 01-222071-063; Tariq Saeed, 01-222071-087 (Bahria University Islamabad Campus, 2009)
    The present research was conducted to find the financial analysis of Askari bank ltd in Pakistan In this report we examine and evaluate the bank’s five years financial statements from year 2002 to 2006.The researchers ...
  • Human Resource Recruitment and Selection (with a Prime Emphasis on National Electric Power Regulatory Authority NEPRA) 
    Saifullah Qureshi, 120022-025 (Bahria University Islamabad Campus, 2005)
    This study focuses on the ways and methods used by NEPRA while carrying out its recruitment and selection procedure. The emphasis is on to present the problems faced by this body while finding appropriate and suitable ...
  • Enhancing Customer Statisfaction through Improved Customer Call Center Services 
    Fawad Cheema, 120032-005 (Bahria University Islamabad Campus, 2009)
    The advent of the 21st century has brought with it numerous technological advancements that were, a couple of decades earlier, and considered to be beyond the realms of human imagination and capabilities. The development ...
  • Analysis of Retail Industry (Shoe Stores, Departmental Stores) of Twin City Isb/Rwp 
    Zia ur Rehman, 01-120051-003; Ovais Ahmed, 01-120051-024 (Bahria University Islamabad Campus, 2007)
    It is a study of retail industry in Pakistan. The basic purpose of this project is to get the knowledge of current situation of retail industry in Pakistan and how it could be improved by improving customer service and ...
  • Why Clients Change Their Advertising Agency 
    Ayisha Khurshid, 122052-006; Ijaz Gul, 122052-011 (Bahria University Islamabad Campus, 2007)
    We have done insightful n'osearch of advertising agency MPL for executives and professionals. Our objective to find out the problems in the Marketing and HR department of MPL like why clients change their advertising agency. ...
  • Impact of Privatization of PTCL on Telecom Sector 
    Muhammad Waseem Sultan, 01-120042-021 (Bahria University Islamabad Campus, 2007)
    INTRODUCTION, LITERATURE REVIEW, METHODOLOGY, DATA ANALYSIS, CONCLUSION.
  • Employee Retention: A Cost or a Benefit 
    Qurat ul Ain Sultan, 01-122052-021; Syed Waqar Hussain, 01-122052-033 (Bahria University Islamabad Campus, 2007)
    The focus of our project is to identify the reasons of high turnover in BGP. Our project is a qualitative research, highlighting various drawbacks of Human Resource department. By interviewing the employees, we have ...

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