The purpose of this study is to examine the impact of working capital management (WCM) and capital investment on the profitability of the cement industry. Using data from the Pakistani cement industry, this paper employs ...

The aim of this research study implicates the critical impact of ownership structure on dividend policy and capital structure in small Pakistani firms, highlighting the mediating role of profitability. Addressing a significant ...

It's fundamental to comprehend the significance of innovative financial services and direct investments in new businesses as the world economy evolves toward sustainability. FinTech, which includes online lending platforms, ...

This study investigates the relationships between interest rates, inflation rates, exchange rates, and economic growth in Pakistan. Employing a positivist research paradigm and a deductive approach, it utilizes secondary ...

The objective of the current study is to examine the impact of digital trade facilitation on the bilateral trade flows of OIC countries. The existing literature has suggested that the Oic countries are yet to achieve their ...

This research paper analyzes the impact of financial leverage on shareholder returns in Pakistan's real estate sector. This study considers the mediating role of cash holdings and the moderating effect of lending rates. ...

Current study aimed to assess the impact of digital financial literacy on behavioral intention of adopting digital financial services in rural Sindh. This study used digital financial literacy, access to digital infrastructure, ...

The aim of current study was to assess the young customers’ behavioral dynamics between usage intentions and the mobile banking channels in Pakistan. Perceived usefulness of mobile banking, trust in mobile banking security, ...

In this consistently developing competitive higher educational outlook, understanding the affect of general customer service quality on students' fulfillment and reliability is the key to standout in the sector. Measuring ...

This thesis investigates the role of color in packaging, marketing, and branding within the Pakistani market. The aim is to explore how different colors influence consumer behavior, brand perception, and purchasing decisions. ...