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Browsing Department of Business Studies (BUIC) by Author "M Hassan Niaz, 01-321192-022"
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M Hassan Niaz, 01-321192-022
(Business Studies BUIC, 2020)
Purpose The purpose of this paper is to highlight and explain how the use of different variables (five variables discussed in this thesis report) is impacting the customers buying behaviour. Aim is to explore whether the ...