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Browsing Department of Business Studies (BUIC) by Author "Hadia Rizwan, 01-321212-015"
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Hadia Rizwan, 01-321212-015
(Business Studies BU E8-IC, 2022)
The primary goal of this study is to improve understanding of the factors influencing social media adoption in small and medium enterprises (SMEs). To accomplish the goals of the study, a qualitative research methodology ...