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Browsing Department of Business Studies (BUIC) by Author "Ghazanfar Sardar"
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Mohammad Aleem Abid; Mohammad Amjad; Ghazanfar Sardar; Hashaam Afzaal
(Bahria University Islamabad Campus, 2011)
Abstract
This research is conducted keeping in view the diverse field of
consumer behavior, and how it regulates the decisions of
consumers according to age, income and gender. This study also
throws light on the ...