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Browsing Department of Business Studies (BUIC) by Author "Fahim Shahzad, 211012-006"
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Fahim Shahzad, 211012-006
(Bahria University Islamabad Campus, 2004)
Brand is a distinguishing name or a symbol (logo, packaging, and trademark) that identifies the goods or services, and that serves to differentiate those goods and services from those of their competitors. A measure of the ...