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| dc.contributor.author | Abdullah Wazir, 01-321222-003 | |
| dc.contributor.author | Maria Fayyaz, 01-321222-017 | |
| dc.contributor.author | Muhammad Aamir Mushtaq, 01-321222-021 | |
| dc.date.accessioned | 2024-04-30T10:36:04Z | |
| dc.date.available | 2024-04-30T10:36:04Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/17283 | |
| dc.description | Supervised by Mr. Adil Hashmi | en_US |
| dc.description.abstract | Pakistani Watch Collector (PakWC) aims to revolutionize the watch industry in Pakistan. Recognizing the challenges in the local market, PakWC aims to address key issues by offering a diverse range of authentic branded watches, both new and used, catering to the needs of both watch enthusiasts and regular users. Initially testing the market through various e-commerce channels, PakWC received positive feedback and expanded its customer base. In response to the growing demand for solutions, PakWC is actively expanding its operations. To enhance the customer experience for walk-in clients, physical storefronts will be established, starting in Islamabad and later expanding to Lahore and Karachi. This expansion has been made possible through the support of sponsors and investors, showcasing PakWC's commitment to elevating the shopping experience. Beyond being a watch retailer, PakWC positions itself as an educational hub. The company plans to offer a wide range of content on its YouTube channel, covering industry trends and watch reviews, serving as a valuable resource for both watch professionals and newcomers. This commitment to education extends to the physical establishments, where knowledgeable staff will assist clients in building their watch collections. PakWC emphasizes the importance of community building. Through user-generated content, online forums, and collaborations with experts, PakWC aims to create a vibrant global community where watch enthusiasts can engage, share stories, and contribute to the collective knowledge. Ultimately, Pakistani Watch Collector is not just selling watches; it is building a brand focused on creating a comprehensive and enriching experience for its customers. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Business Studies | en_US |
| dc.relation.ispartofseries | MBA (Mkt);P-11334 | |
| dc.subject | Pakistani | en_US |
| dc.subject | Watch | en_US |
| dc.subject | Collector | en_US |
| dc.title | Pakistani Watch Collector (PakWC) | en_US |
| dc.type | Thesis | en_US |