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Advertisement Monitoring From Broadcast Video

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dc.contributor.author Hassan Raza Khan Tareen, 01-134191-081
dc.contributor.author Muhammad Furqan Javed, 01-134191-082
dc.date.accessioned 2023-03-03T06:59:52Z
dc.date.available 2023-03-03T06:59:52Z
dc.date.issued 2023
dc.identifier.uri http://hdl.handle.net/123456789/15065
dc.description Supervised by Dr.Imran Ahmed Siddiqi en_US
dc.description.abstract Advertisers are not relying on automated systems to monitor their advertisements, as they need to ensure that they reach the right audience and maximize their ROI. Automated advertisement monitoring helps them to identify which ads are performing well, and which ones are displayed at full length to the audience and which ones are being cut in length. This helps them to optimize their campaigns and maximize their returns. Automated advertisement monitoring also helps them to track their success over time, and to make adjustments to their strategies as needed. Automated advertisement monitoring is becoming increasingly important as the digital advertising landscape becomes more complex and competitive. This software will analyze the ads broadcasted in real time and compare them to the allocated time for the ad breaks. It will also be able to detect any discrepancies between the allocated time and the actual broadcast time. In addition, it will also provide users with a detailed report of the time spent on each ad. This will enable users to have a better understanding of the ad time given during the broadcast, allowing them to make more informed decisions. Precisely, our application would simply monitor the advertisements given to the software on a live or archived broadcast and provide the client with the exact ratio of length which was aired of the advertisement en_US
dc.language.iso en en_US
dc.publisher Computer Sciences en_US
dc.relation.ispartofseries BS (CS);P-1835
dc.subject Broadcast Video en_US
dc.subject Advertisement Monitoring en_US
dc.title Advertisement Monitoring From Broadcast Video en_US
dc.type Project Reports en_US


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