Abstract:
Purpose
Social media marketing privacy behind the investigation to inspect the marketing comfort of
students and consumers. The purpose ofthis research is to identify different factors that will
affect privacy in real life that will be tested.
Methodology & Design
The nature of study quantitative, hypothesis testing and causal in nature. A well-designed
questionnaire was used a research tool for the gathering of primary data. Using SPSS
software: Cronbach’s Alpha, Regression and Correlation test were applied. Data was
collected from students ofUniversity. Target population is students and a sample size is 110 .
Practical Implications
the study demonstrate that one factor help to demonstrate the possibilities of maiket privacy
and other two factors has no impact on market privacy.
