Relationship of GSCM Practices and Technological Innovation with the Impact on SC Performance

Abstract

This study aims to analytically test the research framework and identify the relationship between Green Supply Chain Management (GSCM) practices and technological innovation (TI) and their impact on supply chain performance in manufacturing firms. In this study, 398 usable sets of data were collected from manufacturing firms in Karachi. Results obtained from the SPSS approach supported the significant positive relationship between three GSCM practices (i.e. internal environmental management, eco-design and cooperation with customers) and TI, but the study found that green purchasing and investment recovery do not have a significant positive correlation with TI. The importance of GSCM practices has been proven to enhance firms’ TI, in addition to improving the environment, bringing about a positive impact on the manufacturing establishment. Therefore, this study has relevance to all manufactures seeking to enhance their TI through the effective use of GSCM practices