Abstract:
During various time period's many strategies for communication has designed that affect daily life. Du to social media now communication is really affordable and best in nature in the 21't century, empowering us to communicate our convictions, thoughts, and way in a totally new way. Social media sites/platforms can be used for many purposes like marketers can use for their calculations, find target audience and trends, Educators can use for study and many more purposes. Social media marketing now a day’s spread knowledge and news within micro seconds. The purpose of this research is to find out how social media marketing activities influences brand loyalty while using Nokia Smart Phones