Abstract:
This study aims to assess the impact of green supply· chain on firm perf0rmance in textile industry of Pakistan. This study has used green purchasing. design for the environment and reverses logistics (representing, greens supply chai n) as independent variables and firm performance as dependent variable. Meanwhile, textile industry of Pakistan is the sector finalized for assessing the relationship between green supply chain and firm performance. To investigate the relationship, quantitative research method is used. Primary data is collected with the help of adopted structured questionnaire based on 5 Likert scale ( !=Strongly Disagree and 5=Strongly Agree). Questionnaires were distributed amongst the supply chain members (Supply Chain Manager. Assistant Supply" · Chain Manager. Logistics/Procurement Officer. and Support Staff) associated with tax tile sector of Pakistan and 2.-o re spumes were gad thread from the E' respondents through convenience stapling technique. Data collected from the res poncily~ nt s were analyzed with the help of various state sit Cal tests (such as reliability. descriptive frequencies and disc rib ptive statistics. correlation and regression analysis) the rough SPSS Soft\\are (S PS 21 ). Based on the finding go. green supply chain (green purchase ing. design for the environment and reverse logistics) positively impacts firm performance in tax tile industry of Pakistan. Conclusive ly. findings of this study prove that increase in green supply chain (green pu chasing. design for the environment and reverse logistics) brings a definite increase in firm performance in textile industry of Pakistan.
