Examining the Concepts of the Stakeholder Power, Reverse Logistics and Performance of Supply Chain In Pakistani Pharmaceutical Industry

Abstract

The study fundamentally intended toward surveying the apparent stakeholder impact on reverse logistics (RL) reception and further inspected how the reception of RL impacts supply chain execution, with a concentration in the Pakistani pharmaceutical industry. A sum of 193 operation executives, logistics supervisors and production executives were cautiously chosen by means of defined sampling strategy for the study. An organized survey was performed for gathering the essential information. Articulated theories were tried utilizing Partial Least Squares structural equation modelling. The results found that all the stakeholders variables (Top Management support, Corporate Citizenship Pressure and Client Pressure), aside from ecological guidelines, impact RL reception. Besides, supply chain execution is upgraded through RL. The outcomes give vital understanding to managers to eagerly uphold RL and plan successful product merchandise strategies that meet both clients and society's 'greening' belief to improve their supply chain. Governments and other ecological administrative bodies ought to plan national waste administration strategies directed toward mounting force on manufacturing firms to agree and embrace RL into their tasks.